Recent Productions: Our favorite projects over the past year 


Henri Bendel Holiday Display

Partnered with Swarovski Crystal

Concept and Design by: Gilberto Santana

Photos by: John Aquino (unless otherwise noted)

This project was located in the flagship store of Henri Bendel on Fifth Avenue.  The atrium was home to a 30 foot tall tree that was encased in Swarovski crystals and intelligent LED lighting.  A wrought iron bed hung from one of the massive branches, while on another branch a crystal covered model was nearly carried away by a bouquet of balloons that floated into the upper reaches of the atrium.

We also built and installed the front window display, featuring a holiday party scene in a swanky New York apartment.  The scene included several models dressed in nothing but crystals, a fire escape, and a separate private party for the mice beneath the floor boards.  

The Window

This is the window scene seen from the outside of Henri Bendel standing on 5th avenue. The scene is the inside of a NYC apartment and the fire escape out into the open city

Here are some close ups of the apartment scene. All of the mannequins had to be custom cut and reformed (especially that girl hanging fromt the chandelier) to create the positions seen in these scenes. They were then covered in brown and white Swarovski crystals to reflect the Bendels branding.

These little mice are having their own holiday celebration underneath the floor of the apartment. This part of the display was a collaborative effort and the credit for the mice goes to Annie Arroyo but we thought they were just too cool and had to include a photo of them as well.


The Atrium

 

Install shots of rigging the balloons and putting the tree together. (photo- Jeremy Crews)


Various shots of the tree and the mannequins in the tree.

More angles of the tree and a close-up of the tree detail. The lights were provided by ERG Intentio, and they were an excellent company to work along side with. Both the small and large crystals are Swarovski


Beyond the tree are these two "Champagne Girls" who were modified to fit in our custom built oversize champagne glasses. Swarovski again provided the crystals for the girls and the champagne glass (photo- Jeremy Crews)

This is a slideshow that was put together by ERG


Cottonelle OVER/UNDER Campaign

These display pieces were built for a campaing launch by Cottonelle. The idea behind the campaign was to ask America which side of the debate they were on. The side that leaves the TP hanging over or under the roll. It was interactive and a blast to build


These displayers were built to cover exisiting columns in the space. The over under game spins rolls of TP until they are setup as over/under rolls(see below)

    

Here are the TP rolls being prepped for the decals. You can also see how the over/under game is supposed to work

     

We also made super-sized displays of over and under setups. Here is the front and side view of under



Tin Pan Alley Rag- Laura Pels Theater (Roundabout)

Designed by: Beowulf Borrit

Photo Credit: Beowulf Borrit

 

 

 

 


 

A Little Night Music

Designed By: Cameron Anderson

        

         

      


 

Our House: Playwrights Horizons

Designed By: Derek McLane

 Photo Credit: Julia Noulin-Merat

 

 


 

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